Our todays topic is The Benefits Of Digital Transformation In Business. When there was no digital boom in the world, it was easier for brands and big names to stay in the market for a more extended period. They would do it with an excellent product, a good marketing team, and strategy. And they would keep doing without being the fear of taking over by the young names.
But things have taken a significant turn as the business scales are changing with new technologies. The brands and business are doing their best to utilize the latest technologies to stay in the competition. This is also important to stay connected with your consumers.
Today we shall show you in our blog how custom mobile applications can grow your business. And especially if you are an app developer in California. We shall show you how you can use them and what are four apps can change your business.
What Is Digital Transformation?
Digital transformation is about using digital technologies to change the way of how your business operates. If you use the new technology today in this digital era. You will be able to do more and stay ahead of your competitors. You can change the way you approach your customers, how you value them. You will be able to modify or make new business processes.
Digital transformation is more than a buzzword; it needs a cultural shift and a desire to challenge the status quo. If you will be able to pull out this phase. Then this has immense power to make your company more popular, competitive, leaner and, increasing agility.
The Benefits Of Digital Transformation In Business
If you want to adopt digital transformation for your business purpose. Then you must be aware that digital transformation is not an easy job. This process requires a proper, long-term commitment to make sure the process stays seamless. If you ensure the process goes in the right direction, then there are many advantages to it.
You can enhance your efficiency if you can successfully integrate new technologies with your process. This can save your time, workforce and also reduce the cost of the process.
Improved Decision Making
Once you move forward with digital transformation, you will see and analyze the confidential data of your process and decisions. This entire process will give freedom to management to make better plans. In addition, they will be able to make sure they make decisions based on insights and data.
One of the best features of going digital is that you go beyond the borders, especially if you run an agency of app development in California. Digital technologies free you from bonding and borders. This means anyone from anywhere can find your brands and within just a few clicks. This is one miracle of new technology.
Enhanced Customer Experience
You can get closer to your customer if you use the insights and data of your customers properly and deeply. You will be able to know what they want from you and how you can fulfill their demands. This is how you can give them a better and more personalized experience.
Why Mobile Apps Important In Digital Transformation?
Every company has a different strategy in terms of digital transformation based on their needs. But the mobile app can be a turning point for any business and start-up. So every company should think to use mobiles apps for their business in this digital time.
Here we are sharing some of the advantages of mobile apps for your business
You can keep your customers engaged with your app. Of course, this is quite different in the app and with the website. But this is a lot easier and effective with mobile apps. The best way is to send a notification to your customers and keep them informed. You can also utilize the GPS feature to deliver offers to their location.
More Time Using the Mobile
You can reach out to more customers and users with your brand in this digital world. People are spending more and more time with cell phones and particularly with mobile applications. So, as a business, you have an excellent opportunity to identify your target user and reach out to them.
Faster Than Websites
The one thing that people like about mobile apps is that they are faster and quick. In addition, mobile apps are easy to use and approachable with fewer clicks, which makes apps different from websites and friendly users.
Boost Employee Productivity
If you use a mobile app so this can increase your employee productivity. For instance, if you use an app, this will increase on-the-go sales support.
4 Apps That Can Revolutionize Your Business
Let us show you the room for success. Four apps can take your business to another level of possibilities. Mobile apps change the way companies used to look at their business. Mobile apps changed the customer experience, make the services more accessible and approachable. The business today knows no boundaries with mobile apps. Mobile apps have entirely changed the way of business or, in fact, revolutionized their industries.
While making a list, we analyzed apps based on the complexity of innovation and the use of technology. How effectively these apps solved the problems.
1. USAA Mobile
The primary purpose of USAA was to facilitate the U.S. military servicemen and women. These military people, with the help of USAA, could utilize offer deposit services wherever they were. This idea was the firsts of its kind where you could make a mobile deposit application. This was further to another level of innovation. You were able to scan the cheque as well with this app. With this app, you could see your balance, transfer the money, and do online bills too.
This app was a revolution in the pharmacy sector. This app was full of many functionalities that made stuff easier for the people. The great thing about this app was that you could refill prescriptions with your barcode by just scanning it. In addition, you could set a reminder for your medicine time and check the stock of the medicines. Walgreens was such an innovative step and creation in the field of medicine. This app provided a seamless experience and an efficient way to connect with the brand.
3. Nike Fit
As per the renowned sports company Nike, 60% of people wear the wrong size shoe. But They changed this scenario for the rest of the time. Nike made an application that allowed the user to scan their feet and find the right size. Nike Fit uses a customer’s camera for this purpose. So, they can check their feet and find the perfect size. This app collects the data of both feet and makes a map of the desired size.
This app allowed the user to make orders efficiently and quickly. They could also track the order with this app. In 2017, Domino got 60% of orders online. Domino decided to invest in digital transformation when their prices hit the lowest in 2008. So, they launched their apps in 2011 to turn the table back on their side.
In this blog, we shared some apps that changed the industries, and you can do the same with your business. Mobile apps make it easier to stay in contact with your customers. You can give them new offers, that is why this is an effective way to promote your business.